If you are into eCommerce business, there's a big chance you own a Shopify Store, or at least you have heard of Shopify.
Shopify is the 3rd largest eCommerce platform with more than 800.000 stores in 175 countries across the world. As of 2018, Shopify's paying customers grew 55% from the previous year, and it made over $1.5 billion in sales during 2018 Black Friday, amounting to 10,978 orders/minute.
So why is Shopify so popular among the eCommerce folks? The answer is it's a complete, one-stop eCommerce platform, and it's super easy to use. Shopify gives the chance to start, grow, and manage a business both online and/or offline through Shopify POS.
If you don't like fast commitments, you can start with a 14-day free trial of Shopify to create your online store and test things out. The basic plan for Shopify store owners is $29/month, and you can upgrade anytime.
Creating/owning a Shopify store is a significant step ahead, but it's just the first step in the long-run race of creating an income-generating eCommerce platform. The main goal here is to create a store with a continuously increasing rate of conversions. The 4-step guide below is here to help. Use this guide to set a Shopify conversion benchmark for your Shopify store and achieve it like a pro.