Why most people abandon your shopping cart and never get back to your Shopify store?
While there can be tons of reasons for this, one major reason is that your checkout process might be too difficult to handle, too time-consuming, and thus too nerve-wracking.
So, whenever you have some kind of a pain, you should find out the exact place or thing that causes the pain and use the right painkillers to get rid of it. You don't want people to bounce away from your online store, right? Then make sure to find out the source of the pain and work hard towards applying the best painkiller.
If people are abandoning your Shopify store at the checkout, then there is something about the checkout process that you should rethink, reorganize, redesign, and rebuild. But before jumping into some ideas as for how you could optimize your store checkout process, let's understand the pain aka abandonment rate fully.